Fail #1: The Scattershot Approach
Research shows that consistent, daily action, even just 15 minutes per day, will help you reach your goals faster, and is more fun and rewarding, too. People who work in short, daily sprints make more progress and are more creative than those who work in the occasional larger blocks of time.
And yet, people are not necessarily successful when they try this approach. I think this is a shame; everyone can use this technique to help them make steady progress on their VIPP — Very Important Procrastinated-On Project.
The thing is, most people go about this the wrong way. In this series of blog posts, I’m going to examine the reasons that people fail with small daily actions. I’ll also help you with concrete steps as to what to do instead.
This doesn’t work, and here’s why. The scattershot approach, where you flit from one thing to another, dooms you to be a “jack of all trades, master of none.”
For example, here are sample daily activities of someone who works this way:
- Day 1: Spend 15 minutes working on blog post
- Day 2: Watch free webinar for 40 minutes
- Day 3: Think about course I want to create
- Day 4: Find a program that will teach me how to create a course
- Day 5: Write a Facebook post
If you continue to work this way, you won’t see much progress in any of your important goals.
- You will forget about the course you want to create.
- You will find another program and sign up for it and not make time to engage with it.
- You’ll be hit or miss with your Facebook posting.
- You won’t grow your business.
What to do instead of the Scattershot Approach:
Work on your VIPP each day. In order to work on your Very Important Procrastinated-On Project (VIPP) every day, you need to decide what that project should be. Here are some helpful questions to ask yourself in order to determine what your VIPP should be:
- What are some important actions that you could take in your business that would help you make money or get important results?
- Which of these do you do regularly, with ease?
- Which of these do you procrastinate on, never find time for, or just don’t do, to the detriment of your business?
- Of the above, which can be delegated (in other words, someone else could do it better than you, and you can afford to hire them)?
- Having done this, list the important actions that you DO procrastinate on, that CANNOT be delegated.
- Of those, list the items that would easily turn into something that you could work on every day (in other words, if one big phone call to a company is the main thing you need to do, that won’t fit into this technique, which helps you work on long-term projects that you need to continually make progress on).
- Select the one that matters the most to you and your business. Imagine what it would be like to make real progress on it. Which one excites you the most?
- By now, you will have a clearer idea of your VIPP
Examples of Very Important Procrastinated-On Projects
Here are some examples of VIPP’s that clients have worked on:
- Work on doing Facebook Live posts, 20 minutes a day (either planning or doing the actual post)
- Make 5 warm calls a day
- Work on LinkedIn connections for 30 minutes a day
- Create webinar, 15 minutes a day
- Work on autoresponder emails for next launch
Does the Scattershot Approach sound familiar to do? Have you experienced the feeling of doing lots of things, but accomplishing little?
It just takes a few minutes to decide on your own VIPP – try it! A few minutes a day on your project will make a world of difference in your business growth.
Next time we’ll examine the 2nd “fail” you should avoid when trying to do small daily actions to accomplish your VIPP.